Optimisation strategy
Find out what version of web pages and site structure work best for your website for your users and business.
Start testing multiple ideas and hypothesis at once to discover a winning variation that actually increases conversion rates and give your bottom line a boost.
AB Testing provides valuable insight into your users needs and most importantly barriers to conversion.
A testing and learning strategy can involve page improvements such as new designs, layouts content and image changes, new processes and a whole lot more.
Our conversions team will install industry ab testing software onto your website, run simultaneous experiments, produce detailed reports and provide valuable recommendations with further hypothesis:
Overview & Benefits
- Optimisation plan based on recommendations from insights
- Creation of hypothesis from all ideas generated during the process
- Creation of optimisation quarterly roadmap
- Installation of required software and tools*
- Creation of ab or mvt test experiment
- Reporting on outcome of test and evaluation of findings and future hypothesis building
*Subscription to an a/b test software maybe required depending on traffic volume and scope.
